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Berkshire Hathaway HomeServices Announces Addition of Heritage Realty of Central New York to its Global Brokerage Franchise Network

Brokerage which will do business as Berkshire Hathaway HomeServices Heritage Realty adds two offices and 19 agents to the network.

IRVINE, CA (JULY 15, 2020) — Berkshire Hathaway HomeServices today announced that Heritage Realty of Central New York, an independent real estate brokerage in operation since 2008, joins the global brokerage franchise network operating as Berkshire Hathaway HomeServices Heritage Realty. The brokerage adds two offices and 19 agents to the network and most importantly, establishes a presence in the local market of Central New York.

Heritage Realty remains independently owned and operated by Dana Decker. It serves Central New York from its Homer, NY headquarters. Berkshire Hathaway HomeServices is one of the world’s fastest-growing real estate brokerage franchise networks with more than 50,000 agents and nearly 1,500 offices added to the brand since its launch seven years ago. This includes global network members in Germany, England, Italy, United Arab Emirates, Spain, Portugal and Canada.

“I decided to join Berkshire Hathaway HomeServices because I know the brand is built on pillars of trust, integrity, longevity, and stability. Heritage Realty was built on similar pillars, including integrity and trust,” said Dana Decker, broker and owner of Heritage Realty. “The marriage between these two brands gives Heritage Realty the longevity and stability we have been seeking to provide our clientele with the service they deserve well into the future. Being part of this network guarantees that our clients, agents, and community will have the best in class available in the real estate arena.”

With their brand transition, Heritage Realty agents gain access to Berkshire Hathaway HomeServices’ active referral and relocation networks, and its “FOREVER Cloud” technology suite, a powerful source for lead generation, marketing support, social media, video production/distribution and more. Berkshire Hathaway HomeServices delivers world-class technology support to its network members far into the future.

The brand also provides global listing syndication, professional training and ongoing education and the exclusive Luxury Collection marketing program for premier listings. Its Prestige Magazine showcases network members’ premium listings with a strong lineup of feature stories covering topics that appeal to high-end real estate consumers.

Gino Blefari, chairman of Berkshire Hathaway HomeServices, welcomed Heritage Realty to the network, “With a focus on positively contributing to their community, Heritage Realty has been doing locally what the Berkshire Hathaway HomeServices brand aims to do globally: help people achieve their goals faster than they would in our absence. We’re so happy to see our vision complemented by Heritage Realty’s.”

Added Decker, “Heritage Realty and Berkshire Hathaway HomeServices have similar cultures built on a results-driven mentality. Both brands understand the importance of the ‘little things’ in a transaction that go a long way. Joining the network assures that Heritage Realty won't plateau. We will have the tools and resources to be on the cutting edge of technology always, which will continue to gain extraordinary results for our clients.”

CEO of Berkshire Hathaway HomeServices, Chris Stuart stated, “Dana Decker’s vision and Heritage Realty’s culture are a perfect fit for the Berkshire Hathaway HomeServices network. Dana has grounded Heritage Realty in the local community while looking for the technology and tools to help his agents and their clients achieve their goals. We look forward to working together.”

 

About Berkshire Hathaway HomeServices Heritage Realty

Established in 2008, Berkshire Hathaway HomeServices Heritage Realty’s mission is to break the barrier of conventional real estate firms and involve the community with a new approach while providing superior real estate services. Every Heritage Realty associate believes in the importance of giving back to the community in order to ensure a bright future for generations of today and tomorrow. We earn our clients’ trust by providing professional, loyal, honest, and ethical practices.

Principal Broker and Founder of Heritage Realty, Dana Decker, discovered his love for the real estate profession and decided it was a beneficial way to make a positive impact within his local community. While growing up in Central New York, Dana has realized the value of this area’s rich heritage. In order to enhance this legacy, the company has developed a way to generate funds to act as a catalyst to inspire growth in our local communities. Visit www.hometoheritage.com.

About Berkshire Hathaway HomeServices

Berkshire Hathaway HomeServices is one of the world’s fastest-growing residential real estate brokerage franchise networks, with more than 50,000 real estate professionals, nearly 1,500 offices throughout the U.S., Canada, Europe and the Middle East, and more than $119 billion in real estate sales volume. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity. Visit www.berkshirehathawayhs.com.