Marketing & Selling Your Home
From finding the right people to interpreting the results, we’re here to help.
If you set your price too high, your home may sit on the market. If you set it too low, you risk cheating yourself out of thousands of dollars. And while anyone can run the numbers for you, the real magic happens when you pair those numbers with real-world context and local market expertise.
Your Executive Group agent will help you to determine the fair market value by conducting a comparative market analysis (CMA). The CMA will compare the selling price of other homes that have sold within your neighborhood during the past six to twelve months. Your agent will select homes that are as similar as possible to your own home with regards to age, condition and proximity. Also, your agent will be able to share with you how long it took these homes to sell by looking at the number of days that these homes were on the market.
Your Executive Group agent will also be looking at asking prices of homes currently on the market. This will help you to see what the competition is and also identify if prices of homes in your neighborhood are rising, declining or remaining flat.